TOLLOSA WEBSITE

The website was designed to carry the Tollosa Festival experience into the digital space, serving not only as an information hub but as a fully immersive extension of the brand. My goal was to reflect the raw, creative energy of the event through a bold, visually engaging platform that would connect with audiences before they even arrived on site.

I created a dynamic artist lineup page with links to individual blog features, giving each band a distinct presence and narrative. This approach highlighted the diversity of the lineup and encouraged visitors to explore the artists and their stories in more depth. A dedicated section was also built to showcase community partners and collaborators, reinforcing the festival’s connection to local culture and social initiatives.

The visual language combined gritty textures, animated elements, collage-inspired graphics, and a vibrant color palette to mirror the energy and attitude of the festival. Motion and layering were used to add a sense of depth and rhythm throughout the experience, helping the site feel active and alive.

With an intuitive layout and a content strategy focused on discovery and engagement, the site functioned as both a promotional tool and a storytelling platform. It helped build momentum, deepen audience connection, and solidify Tollosa’s identity as a bold and independent cultural event.